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We partnered with Modelo USA, the best-selling beer in America in 2023, to craft a compelling commercial aimed at captivating college football fans across the nation. The promotion involved a local and national digital marketing push along with being played at Hard Rock Stadium for the '23 Miami vs Clemson prime time game. This involved handling all aspects of production, from conceptualization to the final edit and everything in between. We successfully correlated DJ Williams' success story with Modelo's brand message, "Brewed for those with the fighting spirit".
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